In today's digital landscape, your business is a complex ecosystem of interconnected concepts. You have customers, products, orders, subscriptions, support tickets, and projects. But how are they all connected? Too often, they live in separate databases, managed by different services, creating data silos that are difficult to bridge. This fragmentation makes it hard to get a unified view of your operations and even harder to build new, integrated experiences.
What if you could represent every part of your business—every person, place, thing, or idea—as a programmable object? This is the core principle of business-as-code, a revolutionary approach to building flexible, scalable systems.
Enter Nouns.do: a universal entity management API designed to make this vision a reality. With Nouns.do, you can model your entire business world, defining, relating, and managing any entity through a single, powerful API.
At its heart, Nouns.do is about managing your "nouns." An entity represents any object or concept that is fundamental to your business operations. Think beyond simple data rows in a table. An entity is a rich object with its own defined properties and, crucially, relationships to other entities.
Examples of entities you might model include:
With Nouns.do, you have the power to define what these entities look like, what data they hold, and how they interact. This is data modeling elevated to the business level.
Talk is cheap, so let's look at what an entity actually looks like in Nouns.do. Imagine you want to represent a customer. Instead of designing a database schema and writing a CRUD API from scratch, you simply define a Customer entity.
Here’s an example of what a Customer entity object looks like when retrieved from the Nouns.do API:
{
"id": "cus_1a2b3c4d5e6f7g8h",
"object": "entity",
"type": "Customer",
"properties": {
"name": "Jane Doe",
"email": "jane.doe@example.com",
"status": "active",
"segment": "enterprise",
"createdAt": "2023-10-27T10:00:00Z"
},
"relationships": {
"orders": "/v1/entities?type=Order&customerId=cus_1a2b3c4d5e6f7g8h",
"account": "/v1/entities/acct_8h7g6f5e4d3c2b1a"
}
}
Let's break this down:
This simple, readable structure makes it incredibly easy for developers to understand and interact with your business data.
"Wait," you might ask, "isn't this just a fancy database?"
Not at all. While Nouns.do handles data storage, it operates at a much higher level of abstraction. Think of it as a business-aware layer that sits on top of your data infrastructure. It's not just about storing bytes; it's about understanding what those bytes represent—Customers, Products, and the connections between them.
A traditional database gives you tables and rows. Nouns.do gives you universal objects that represent your business reality. This approach provides several key advantages:
An entity represents any 'noun' in your business—a customer, product, order, location, or even an abstract concept like a project. You define its properties and relationships to other entities.
While Nouns.do stores data, it operates at a higher level of abstraction. It's a business-aware layer that handles not just storage but also relationships, validation, and business logic, all exposed via a simple API.
Absolutely. Nouns.do is built for relational data. You can easily define one-to-one, one-to-many, and many-to-many relationships between any of your entities using our simple SDK.
Yes. Our platform is built on scalable, resilient infrastructure designed to handle high-volume entity management and complex relationship queries, growing with your business needs.
The old way of building software—with rigid databases and siloed services—is too slow and fragile for the modern era. The future is composable, built on flexible, interconnected components that mirror the real world.
Nouns.do provides the foundational layer for this new approach. It allows you to model your business with the clarity and power of code, creating a single source of truth that is both human-readable and machine-accessible.
Stop wrestling with data silos and disparate APIs. Start modeling your business world the way it actually works.